Monday, October 5, 2009

My IT Guy logo

New logo design for My IT Guy!  We had the pleasure of working with Jonathan on yet another project (we worked with him on Pamplona Finance Group's business cards a while back).

This time we created a logo for his new information technology consulting business.  He wanted something simple, memorable and personable.  It's always nice to see a happy logo when you're wanting to throw your computer out the window.


Thursday, September 24, 2009

Why You Need a Professionally Designed Website

Why do you need a professionally designed website when it's so easy and cheap to design your own?

Let's start with why you need a website.

1.  People will search for you online. 
Let's face it, these days people will immediately pull up Google and look up everything they can about a restaurant, a dog walker, a sporting league - pretty much anything - before they decide whether or not they want to make contact.
   When they look you up, what are they going to find? If you're lucky, they'll find a good article about you, a good review by a happy customer... if you're not lucky, they'll find nothing or your competition.  Having website today, is like having your business listed in the phone book in the past.

2. A website is one of your company's best marketing tool 
    Websites are interactive, informative and easy to access.  How else is your company going to get world wide presence so easily and effectively?
    You can use interactivity to its best advantage on your website.  Well used and placed videos, flash applications and photo galleries can do wonders in marketing your products or services.

3. Websites save you time
     Potential customers and clients can learn a lot about your business, products and services before they even speak to you - saving both you and them a lot of time.  No more long telephone conversations or meetings to explain what you're selling and what you can do for them.

4. Websites make you look credible. 
    In the Information Age, if your company doesn't have a website - you don't appear to be credible. Period.


Now, this is why you need a professional designer:

1. You can't design on your own
     You may feel empowered or proud that you did your own web (or graphic) design on your own - are the results really worth the money that you saved? Are your designs going to bring in the results that you desire?
     Just because you've taken a Photoshop class or two, doesn't mean that you'll be able to create the same designs as someone who has trained in design and lives and breathes design everyday.

2. You use too many fonts. 
     Too many fonts, too many different sizes, too many colors... I have seen this mistake done far too many times.  If you use too many different fonts and sizes and colors, people will quickly give up reading the text on your site and leave.
     On a similar note, using fonts that are ugly and don't have anything to do with enhancing your brand is not helpful either.  Some horrible fonts that have been used too many times and should be banned...
     - Papyrus
     - Curlz
     - Comic Sans
     Check out this site for the Top Ten Worst Font Choices

3.  Branding
     Your website should be distinctly you.  Everything about it should be branded to enhance your company.  A well designed, customized website will create a unique, memorable and powerful web presence.

Tuesday, September 22, 2009

7 Things You Won't Learn in Design School

We just started working with some fabulous interns over here. And I thought that this may be a good time for me to offer some advice to other design students who are about to start working in the real world. Just some tips to help you prepare for your first internship or first job.


Design school was a great. After a couple of years of working as a flash designer and now running a design studio, I've learned a lot - some the hard way, some not... some I was lucky enough to learn while I was still in school, most I had to learn afterwards.



1. Your degree won't get you the job
Your portfolio will. When interviewing for a design job, a future employer will be much more interested in seeing what you can do. A design education is definitely important - it will teach you design processes and technical skills that you will need. But a great portfolio will be your foot in the door.
As a side note, keep in mind what position you are applying for. For example, if you're applying for a web design position, make sure that you have a great online portfolio with examples of websites that you've designed.


2. Prep yourself for the career you want
Along the same lines as #1, sometimes a design school education is very broad. I received my degree in industrial design - now I work in web design.
I discovered what I was interested in while I was still in school, I got a job during school that prepared me to enter the web/interactive design world. I learned skills that I needed to get my first job at a flash agency. But I credit that first job that I got during school with my successes in my current position.
When still in school, figure out what industry you want to pursue. Whether that be automotive design, packaging design, interactive design... and focus your work and your portfolio there.


3. It's who you know, not what you know
While you're in school, go to industry networking events whenever you can. It's important to start meeting people who are working in the industry that you want to go into. Even with an impressive portfolio, making a personal connection with someone is even more important - and will up your chances of getting that interview.
Even if industry events aren't really your thing - get out and meet people. Sports leagues, volunteer organizations, etc are great places to connect with people. You never know who you might meet. While networking with people, don't constantly try to sell yourself - make a personal connection with the person.


4. The real world moves at a faster pace
Your clients will work on their own time, and that's typically ASAP. The key to success in the design world (esp. graphic and web) is speed. Learn the shortcuts and key commands in whatever design software you're using.
Although we know good design takes time, the real world doesn't give you that time.


5. The majority of the work you'll do will not be the fun stuff
In design school all work was the fun stuff. You got to be as creative as possible. You got all of the creative control. That's not the case when you start your first job, that's not the case even when you become the head of a design studio.
At your first job, there will likely be busy work, doing the parts of projects that lead designers don't do, because they're spending time on the fun stuff. When you head up a design studio, there's the paperwork, drafting proposals and estimates, negotiating with clients, collecting payments, networking events, etc.


6. Backup your work
Not only because your computer could crash. Whenever you're working on a project and are about to make a drastic (or not so drastic) change to your work - "save as" - create another version of your project. If something goes wrong and you need to go back, it's much easier to open up a previous version than to hit the Undo button 30 times.


7. The learning process never ends
Just because you graduated from design school, doesn't mean that your design education is complete. You must keep up with design trends, industry news and software updates, etc. Otherwise, you'll be left behind.

Monday, August 31, 2009

Le Fashion Lab launched!

Are you a fashion design student? Fashion designer wanna be? A fan of Project Runway? Let me introduce you to the fabulous new Atlanta fashion school: Le Fashion Lab.

We had the pleasure of working with Nicola Watson of Le Fashion Lab on this fun website! Their classes begin this month, check out their website and sign up for one!





Friday, July 24, 2009

Scrapbook Mamma's live!

Scrapbook Mamma's new site is up and running!  Scrapbook Mamma is a fabulous company that take your family's photos and creates beautiful photo-books and keepsakes. 


Check them out: 

Tuesday, June 9, 2009

lil' ol' me website launch!

We've launched the brand, spankin' new website for lil' ol' me!!  This was an exciting project for us, we got to do a little bit of everything: web design & development, CMS, E-commerce, flash animation and product photography. Here we are at the lil' ol' me launch party (at Eclipse di Luna) with friends from Project Z, Scrapbook Mamma, Ladies Who Launch, and USTA. 






You have got to check out their adorable products, our favorites are the onesies (especially the blue one with the matching bib) and the infant dress and panty set.  









Saturday, June 6, 2009

Coggins International

Website launched for Coggins International!  Actually, it's been up for a little while - we're pretty darn happy with it so here ya go :) Working with Jula Jane on this project has been fantastic.  We love organized clients!


There are a few pages will be filled with copy in the near future, but feel free to take a look: 



Friday, June 5, 2009

On the Job Hunt

We've been getting quite a few resumes lately inquiring about internships and job openings.  After going through some of these, we thought we'd share some of our tips for landing an interview - and a job or internship at a design agency


1.  Before you make contact with the agency, do some research on them.  Find out who you are going to contact in the agency about the job opening.  It's always nicer to get an email with your name in the greeting.  For example, "Hello Melissa" instead of "Hello."  Yes, it's a little details, but details do matter.  


2.  If you are contacting a web design agency, it's a pretty good possibility that they will want to see an online portfolio. Okay, they're definitely going to want to see one.  So put something (nice) together, and include the web address in your email. 


3. It's okay to make your resume look more creative (for us anyways), but make sure that it's written well and has relevant information on it (e.g. we want to know what software programs you know how to use and how proficient you are in those programs). 


4.  Having an awesome portfolio is more important than what's actually on your resume - if you're looking for a design or development position.  For us in particular, we're constantly on the lookout for people with talents in web design & development, flash and graphic design. 


5.  Please, please... please make your email easy to read.  Hit return/enter and put some spaces between paragraphs.  More than likely, the person who is reading your email will take about 10 seconds if that to determine whether to finish reading or to hit "delete."  


We hope this helps out a little in the job hunt.  We know it can be rough.  Especially with getting that first job out of college.  But we're always on the lookout for fresh, new talent.  Good luck!!

Wednesday, June 3, 2009

Walk for Autism 2009

Here's a picture of us at the Walk for Autism with lil' ol' me Making a BIG Difference, along with friends from Project Z, KLeigh Creative and Cafe Physique.



Wednesday, May 13, 2009

FAQs about dotdot studios

1. Why the name "dotdot studios"?
Three reasons: 
    1.   We like to be as “on the dot” as possible when getting projects done/fast turn around time. 
    2.  We help our clients “connect the dots” between their vision and a final uniquely designed product, whether it’s a website, a brochure or photography. 
    3.  Isn’t DotDot just a super fun name?  We like to have as much fun working as possible!

2. Why did you pick blue and orange as the company colors?
Blue is the color of inspiration and communication.  Orange stimulates enthusiasm and creativity, and it can bring about the willingness to embrace new ideas with enjoyment and a sense of exploration and creative play. 

3.  Do you work with clients outside of Atlanta?
Yes!  In fact, we have worked with many clients across the country, including Las Vegas, Dallas and Virginia.  We can work with you in person, by phone or over email. 

4.  Who will I be working with at dotdot studios?
We love working with new clients and getting to know about you and your business.  You will be working directly with Melissa Hwang (Creative Director), unless she tells you otherwise :)

5.  What kinds of services do you provide?
We do it all!  Well, pretty close to it.  Here's a sampling.   
    
     - Web design & development
       - Flash animation
       - Content management systems
       - E-commerce

     - Interactive marketing
       - Banner Ads
       - Streaming video

     - Graphic design
       - business cards
       - catalogs
       - print ads
       - postcards
       - posters

     - Email Newsletters
     - CDs & Demos
     - Logos and branding
     - Product design
     - Product photography
        
5.  Do you offer web hosting?
We do not host sites.  Our company is focused on the design and development aspect of web sites.  However, we
are able to suggest the best solution for your web hosting needs. 


 

dotdot studios Copyright © 2009 Community is Designed by Bie